SPIRIDAY – Green gets a fresh new look
Sunday, 16 November, 9:30 AM – Spiripau, via L. Da Vinci 21, Pocenia (UD)
A morning dedicated to wellness, beauty, and creativity to discover Spiripau®’s new brand image and meet the professionals who weave together
nature, taste, and scientific research.
During the event, we will present the production process of Spiripau organic spirulina, the rebranding project, and the cosmeceutical line created in collaboration with the
Laboratori Fitoterapici.
There will also be hands-on experiences:
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Show cooking with food blogger Elisa Dorotea (La Cucina di Eli), plus a tasting of spelt-and-spirulina casarecce;
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In-depth talks with nutritionist biologist Dr. Francesca Valdemarin and Dr. Paolo Trentin, Scientific Director of Laboratori Fitoterapici;
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Presentation of the brand’s new look with Veronica Duriavig, Visual Designer.
Also attending will be the owner of the beauty center Elysir, Elisa Zoccolan, for a
personalized skin analysis, and content creator and photographer Jessica Zufferli to capture and share the day.
PROGRAM
9:30 – 10:00
Welcome & check-in
with a Spiripau Smoothie
10:00 – 10:20
Event opening
Company introduction and overview of the spirulina production process, with a video showing the key processing stages.
10:20 – 10:30
Greetings from local authorities
10:30 – 10:45
How Spiripau’s new image was created
with Veronica Duriavig, Visual Designer
The story of the rebranding journey that shaped the brand’s new visual identity.
10:45 – 11:15
Spirulina and nutrition
with Dr. Francesca Valdemarin, Nutritionist Biologist, PhD
A journey to discover the microalga known as “green gold”: benefits for energy, vitality, and wellbeing, plus practical tips for easily adding it to your daily routine.
11:15 – 11:30
Spiripau cosmeceuticals
with Dr. Paolo Trentin, Scientific Director, Laboratori Fitoterapici
An innovative dermocosmetic project combining the purity of natural ingredients with cutting-edge scientific research—for sustainable, effective, and sensorial beauty.
11:30 – 12:00
Show cooking: spelt-and-spirulina casarecce (Friul Bios)
with food blogger Elisa Dorotea, La Cucina di Eli
Tasting offered to all participants.
12:00 – 12:30
Joining us will be Elisa Zoccolan, Owner of the Elysir Beauty Center:
for anyone interested, she will be available for a skin analysis, and—together with Dr. Trentin—will recommend the most suitable cosmetic product.
12:30 – 13:00
Event closing
Throughout the morning, we’ll also be accompanied by content creator and photographer Jessica Zufferli.
Reserve your spot at Spiriday
Fill out the form to join the morning dedicated to
wellness, beauty, and creativity and discover the world of Spiripau up close.
Participation is free, but places are limited—secure yours now!